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eCommerce

Report Name: Activity by Country

Report Description:

You can find the number of visits, orders, and revenue from your visitors’ countries here. According to the screenshot, the USA is the leader, referring most visitors to the demo site. For the period selected, 12,974 visits, 226 orders, and $3,195.64 in revenue were from this country.

The report shows what countries the majority of your visitors are from and how they contribute to your revenue. You can change the report modifier to get the conversion rates and/or drill down to see a trend. Analysis of such information can help you to focus your marketing efforts on the countries with the highest conversion rates and adjust time frames of your campaigns.

Available Report Periods:

Day, week, month, year

Available Report Modifiers:

Switch from Amount to Conversion to get the ratios. All transaction numbers are divided by the visits sum total, so here you find the transaction to visits ratios.

Available Charts:

‘Activity by Country’: Pie and bar chart for the period summary. ‘Activity by Specific Country’: Trend chart and pie and bar chart for the period summary.

Available Drill-down Report:

Activity by specific country

Drill-down Report Description:

The drill-down report gives the number of visits (or any of the transactions you’ve set up) by a shorter period of time (by day for a monthly report on the above screenshot). The current number of visits is compared to the average and maximum amounts.

Available Drill-down Report Values:

Visits, any transactions that you’ve set up, and revenue from them, if applicable. To change the report from visits trends to a transaction or revenue trends, select a transaction name or ‘Revenue’ on the drop-down menu.