Traffic Activity Navigation Visitors Referrers Pages Systems Demographics eCommerce Campaigns

Navigation

The Navigation category of the HitLens Web Analytics Software presents reports helping to observe and analyze how visitors surf your web site, at which pages they enter and leave, and how long they stay.

Navigation reports – How can they help me?

When surfers come to your web site, they want to find the information they are interested in. So you want to be sure to keep them. Remember, it’s always easier to press the “Back” button and continue researching at some other site than spend time digging without any confidence in getting a positive result.

Confusing navigation is one of the top reasons why visitors leave web sites. An unfortunate mistake can ruin visits and the web site’s sales, registrations, etc. That’s why it’s necessary to track the paths visitors take and fix all possible snags in the navigation structure.

Use the Web Analytics Software by Web CEO for this job. The Navigation reports will pinpoint bad paths, so you will see what you should fix and give visitors easy ways to find the information that you want them to see. The Navigation category offers the following reports:

It is a proven fact that improving your navigation will automatically increase leads, sales, and registrations. Check your navigation paths to see where you might lose your customers!

You have questions – we have answers!

How do visitors navigate my site? - Navigation Paths report

Which pages do visitors typically look at during their first visits? - Paths During the First Visit report

How do motivated visitors navigate my site? – Paths During the Second Visit report

At which pages do most visitors enter my site? – Entry Pages report

At which pages do the majority of visitors leave my web site? – Exit Pages report

Do visitors tend to spend much time on my site or leave it quickly? – Site Stickiness report